“What makes me more ideal than anyone else to provide whatever you provide in business?”
Have you ever doubt yourself in business and ask:
“(a more successful entrepreneur) is already teaching this…. I couldn’t possibly do better”
“the competition is too fierce in this field… I am not good enough”
etc…. all the doubting, limiting voice?
Today, I wanna share how can we have easeful, profitable sales by knowing ourselves!~
In the bustling marketplace, every business claims to offer the best service.
But what sets you apart?
What makes you more ideal than anyone else to help your clients and provide the product / service you provide?
It’s a question that every entrepreneurs must answer convincingly to win any clients’ trust and loyalty for easeful profitable sales.
In this blog post, we’ll explore the factors that establish your uniqueness and superiority in the eyes of your clients, and how you can communicate these effectively to make every sale an easeful and profitable one.
I’ve prepared a checklist for Easeful, profitable sales here for you to download.
Part 1
Your Unique Value Proposition (UVP)
Your UVP is the cornerstone of what makes you more ideal than anyone else.
It’s a clear statement that defines the unique benefits and values your business offers.
Here’s how to craft and communicate it effectively:
#1
Identify Your USPs
What are the unique selling points of your service?
These could be proprietary technology, exclusive expertise, or a special approach that sets you apart.
#2
Understand Your Clients’ Needs
Deeply understand the problems your clients are trying to solve.
Your UVP should directly address these needs and demonstrate how you can solve them better than the competition.
#3
Emphasize the Benefits
Focus on the tangible benefits clients will receive from your service, not just the features of what you offer.
#4
Expertise and Experience
In the next part, I’ll break down more how to showcase your expertise and experience without feeling the need to prove yourself.
Part 2
Expertise and Experience
Your level of expertise and the breadth of your experience are key differentiators. Here’s why they matter:
#1
Knowledge and skill
Your deep knowledge and skill in your domain inspire confidence.
Of course you can showcasing certifications, awards, and recognitions can serve as social proof of your expertise — but you don’t have to if you don’t have it or don’t want to.
Remember, this is your business, and you get to set the rules on how to play it.
For example,
#2
Another way how you can showcase expertise and experience without proving yourself is by showing a history of successful outcomes and satisfied clients builds trust.
Share case studies and testimonials to illustrate your track record.
#3
Talking about industry trends also help to show your expertise and experience.
Staying ahead of industry trends and being able to forecast and adapt to changes shows clients that you’re a reliable partner for the long term.
Part 3
I’d also like to share a secret tips here:
you don’t need to be better, you just need to be different.
E.g. sales — there are thousands of sales coach or sales programs out there.
What made mine better?
I’ve tried those “good” sales programs — they are “good” and worked for some people, but not for me, maybe because I’m an introvert, maybe because I’m particularly shy and don’t want to have to force or compell anyone to buy…
And I don’t want to sound like a robot with all those “sample” lines…
So I don’t need a “good” program, I just want one that fits me better.
Fitting is about difference, not better.
And that’s the same for your clients and customers as well.
They aren’t necessarily looking for something better, of course it has to work, but not necessarily compared to be the best program, they want one that FIT them.
So you don’t need to be better, you just need to be different.
How to be different? I share how to do this in the yearly mastermind.
To help you sell with more ease and grow your business to 6 figure, I’ve prepared 3 resources for you:
#1 first is a checklist for easeful, profitable sales, you can download it here.
#2 You can learn strategically how to Build a 6 figure business by joining the yearly mastermind (all the supports included — including “Easeful, Profitable Sales”) — give yourself 1 year’s time to create a new you and new life. It’d be the best gift for yourself in the new year!
#3 I’ve also done a series of livestreams in the new FB group, you can join here to watch
If you’ve any Qs, feel free to reach me at IG DM @simplifiedbusinesscoach
To your success,
Connie